Style Your Look

TWIST CURL WITH TAPER FADE

The Process

Don’t debate us: twists are quickly becoming one of the most requested looks. But, once you leave your barber’s chair, then what? Don’t stress, now you can easily maintain your style (and add definition to your twists) right at home.

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Brand Ethos

Clean, Natural Ingredients

Mother Nature knows best, which is why we rely on essential oils like spearmint, clove, hemp seed, and nettle to hydrate, restore, and protect your hair, scalp and skin.

Black-Owned

We aren’t new to this, we are true to this. Since 2010, Frederick Benjamin has owned the conversation about men of color and their grooming experience.

True Expertise

We use a problem-solution approach to our product formulas to combine essential natural oils with clinical ingredients—all while remaining free of common irritants (like drying alcohols and petrolatum).