360 waves 5 star reviews

Built for the Routine

Better Hair Starts Here

A simple system for Clean, Hydrated Styled Hair

hair care for men with dry scalp
Hair Moisturizer for men

Clean Ingredients

Frederick Benjamin

Barbershop Quality

Proven Results

Irritant-Free

Best Sellers

360 Waves

Scalp Care

Pomade

Razor Bumps

Dry Hair Isn’t Random

If you’re still dealing with flakes, rough texture, and style that won’t last…

It’s not effort. It’s formulation.

Frederick Benjamin is designed to restore moisture and make your style stand out.

Clean | Hydrate | Style

Hair needs routine. Not more product

Here’s what works

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Nature + Science

The Frederick Benjamin Difference

We handpick active natural ingredients that are clinically proven to work with textured hair and melanated skin. No sulfates. No parabens. No petrolatum. Just pure, effective grooming.

Active Natural Oils

Spearmint Oil

Cooling and refreshing, Spearmint stimulates the scalp to promote healthy hair growth.
Its natural antiseptic properties keep buildup and irritation at bay.

Clove Oil

Clove increases circulation to the scalp, strengthening hair at the root and reducing shedding.
A powerful antifungal that keeps your scalp clean, balanced and healthy.

Hemp Seed Oil

Hemp Seed deeply moisturizes both scalp and strands without clogging pores or weighing hair down.
Rich in Omega 3, 6 and 9 — the fatty acids your hair needs to stay strong and hydrated.

Nettle Extract

Packed with vitamins and minerals, Nettle nourishes the scalp and helps block the hormones linked to hair loss.
One of nature's most effective ingredients for thicker, fuller looking hair.

Consistency Creates Results

"I had a dandruff problem before using frederick benjamin products. I don't see any dandruff anymore when I'm getting my haircut at the barbershop every 2 weeks. thanks!"

Kenneth J. | Verified Customer

Join 10,000+ Men Who've Transformed Their Grooming

water based pomade for 360 waves

"The refreshing tingly feeling from the spearmint is incredible. My waves are more defined than they've ever been, and my barber even asked what I'm using!"

— Patrick, Verified Buyer

Razor bump treatment for ingrowns and razor bumps

"Finally found something that actually prevents razor bumps instead of just treating them after. The Bump Clear is a game-changer for my sensitive skin."

— Antonio W., Verified Buyer

Hair Cream for men with Curly Hair

"I've tried every product on the market. Nothing compares to the quality and resultsI get from Frederick Benjamin. Worth every penny."

— Marcus J., Verified Buyer

Made for You

Pick a Style. Get the Routine.

Every step, every product — curated for the way you want your hair to finish.

Waves Don’t Happen. They’re Built.

Stuck at Ripples?

If you're brushing daily but stuck at ripples, try our routine.

Free Shipping

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Clean ingredients

Made with Active Natural Oils

3,000+ 5 Star Reviews

Unmatched Grooming Experience

30-Day Risk-Free Trial

Guaranteed Satisfaction or Money Back

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